A trade fair is an ideal opportunity to meet new customers. It can also be the perfect launching pad for a new product, as well as an opportunity to show buyers what it is you sell and how you create it.
Scotland’s Trade Fair and Speciality Food Show is a premium event, a chance for food producers to meet with new trade customers. It is a busy, thriving show, perfect for showcasing new products or services tailored to the food and catering industry.
At the SEC Glasgow from 21 to 23 January 2018, you could meet a new trade partner or two, or even come across other suppliers who could improve an aspect of your product or business.
But as much as they are busy places unless you have a strategy and are prepared for this busy food fair and show, you could miss out on the many opportunities that it offers.
It may sound expensive but, with a high return on investment, the difference our trained, professional promotion and exhibition staff could make is off the scale.
But to get the right people and service, there are some basics that you need to work through;
#1 Goals & Objectives
Why are you investing in a stand at Scotland’s premier food show? Is it to launch a new product or to tap into an as yet undiscovered market? Are you looking to gather opinions and feedback or are you here to place your business firmly on the map?
Whatever your goals, by understanding them we can ensure that we select the right people from our growing database of professional exhibition staff.
#2 Activities & Tasks
Our staff will attend your stand, fully expecting to be part of something big. They will be briefed about your brand, your product or service, what needs to happen and the part they will be playing for the day or across the four days.
We offer our services tailored to what you need. For example, you may be launching a product and want sampling staff, or you may decide you want a professional presence on your exhibition stand for the entirety of the show. At Promotional Models Scotland, we can offer all this… and more!
We offer a range of specific activities too. As well as sampling staff, our promotional teams can;
- Create more footfall to your stall or stand
- Hand out contact details or welcome packs
- Engage potential customers by being informative and knowledgeable about your company, products or services
- Acts s sales staff for key products and service, delivering a sales message with the right brand voice
- Promote a product through handing out leaflets and so on
- Administer your stand, keeping it looking tidy and professional throughout the time that they are there
Make a Statement with Professional Promotional Staff
For a tailored quotation for sampling, sales or exhibition staff, call our team on 0844 800 0071 or complete the form below!